Affiliates and co-producers
Manage affiliate applications, commissions, partner links, attributed sales, disputes, and product partner workflows.
When to use this guide
Use this section when a product owner wants partners to promote a product, receive tracked links, and earn commission from attributed sales.
Start here
- Launch an affiliate program end to end to configure commissions, links, and partner onboarding.
- Approve affiliates step by step for manual approval workflows.
- Create and manage an affiliate program to configure commissions, approve affiliates, manage custom commission, monitor attributed sales, and troubleshoot disputes.
- Approve or reject affiliate requests before partners send traffic.
- Set custom affiliate commission for negotiated partner rates.
- Troubleshoot affiliate attribution disputes with link and sale evidence.
- Create checkout links with useful tracking to understand how affiliate links differ from owner checkout links.
- Add coproducers and revenue split safely when the relationship is product partnership instead of affiliate promotion.
What affiliates control
| Area | Purpose |
|---|---|
| Affiliate requests | Lets sellers approve or reject partner applications. |
| Commissions | Defines default or custom partner commission rules. |
| Affiliate links | Tracks traffic and purchases by affiliate. |
| Sales monitoring | Helps teams review affiliate-attributed sales. |
| Disputes | Supports investigation when attribution or commission is questioned. |
Typical workflow
- Confirm the product is ready to promote.
- Decide whether affiliate promotion fits the product margin and support capacity.
- Configure commission rules.
- Approve or reject affiliate requests.
- Confirm affiliates use their own tracking links.
- Monitor attributed sales and investigate disputes with evidence.
Good checks before going live
- Product delivery and checkout are tested before affiliates send traffic.
- Commission rules are clear and sustainable.
- Affiliates use affiliate links, not owner campaign links.
- Support knows how to handle attribution questions.